1. Recruitment

Part: 
Four
Chapter: 
2

For most young women in commercial pornography, entry into "modeling" seems to occur almost without serious thought. One now famous model described her own initiation in surprisingly casual terms:

Well, I answered an ad in the paper. It was for a modeling job. It did not say, "adult modeling," or "nude modeling" or anything such as that. I went in and it turned out to be nude modeling. The first day, I took shots for Penthouse. So I kept on going and before I knew it, three months later I was doing adult films. [992]

Typically young women and men answer advertisements seeking "models," and only later discover nudity or sexual intercourse is involved in the work.[993] Often, the "model agencies" placing the ads apply strong pressure to convince prospects, as one former model has recently described it:

The majority of people in this business, they're heartless. They take a little girl off the street, fresh out of high school. They sit there and keep pushing it in her face and asking her if she'd like to do porn, and she keeps saying "No" and "No" and they keep on pressing.... [994]

Others enter from nude dancing[995] or prostitution.[996]

Whatever their entry route, however, well established, profitable enterprises exist to provide the services of female models to producers of "X" rated material.[997] "Model agents" receive a flat daily fee for each model provided, and provide producers with books containing pictures of those models available.[998] One such agent, William Margold, described to us the "legitimate ad" he regularly places in a Hollywood publication that, in his words, "lures, literally lures people in on the guise of getting [a legitimate acting] job. "[999] After they arrive at his office, Mr. Margold tells the prospects, who "are all filled with the idea of becoming a star," what his agency actually wants, and then warns them of the hazards of sex modeling.[1000] "Many people," he continued, "years later, would call and thank me for not letting them into the industry, because I would warn them out. I didn't need that on my conscience."[1001] In view of the overall tactics employed by him and other agents, Mr. Margold's "conscience" on this point seems somewhat overnice.

With regard to men involved in "modeling," by contrast, recruitment practices seem far more straightforward. Males have a substantially more difficult time breaking into pornographic modeling; where men are concerned, according to Mr. Margold, "[t]his is a closed shop" with only a few "superstars" who "end up in all the videos."[1002] Those who are able to enter the business often do so through the good offices of a new or established female performer.[1003] Some male models, on the other hand, drift into pornography in ways similar to women-through nude dancing, prostitution, or clever persuasion .[1004] Recruitment of men may be easier because of what many male performers describe as the ego gratification of working in pornography.[1005]

Notes

  1. Interview: Ginger Lynn, Adult Video News, (Feb. 1985), p. 30.
  2. See, e.g., Los Angeles Hearing, Vol. I, Chris, p. 92; Los Angeles Hearing, Vol. II, Charles Sullivan, p. 65; Los Angeles Hearing, Vol. II, Catherine Goodwin, pp. 78-79.
  3. Heather Wayne Interview, supra note 987, p. 30. See, Los Angeles Hearing, Vol. II, Catherine Goodwin, pp. 7879 (after adolescent had posed for "fashion/glamour" photos, photographer "began to persuade and coerce her to do the S&M type of posing. . . . ").
  4. Washington, D.C., Hearing, Vol. I, Lisa, p. 61. (nude dancing at age sixteen, then "modeling" at eighteen); Joanna Storm Interview, supra note 979, pp. 60-61 (nude dancing and stripping at age sixteen, "film career" at age twenty).
  5. Chicago Hearing, Vol. II, Terese Stanton.
  6. See, People v. Sauter, 178 Cal. Rptr. 111(Ct. App., 2d Dist., 1981) (pandering conviction of principal of World Modeling Agency, which provided performers for commercial pornography productions); People ex rel. Van DeKamp v. American Art Enterprises, Inc.; 142 Cal. Rptr. 338(Ct. App., operation which engaged its performers through "model agencies" Id., p. 340).
  7. Los Angeles Hearing, Vol. I, William Roberts, p. 64.
  8. Los Angeles Hearing, Vol. I, William Margold, pp. 402-03.
  9. Id., p. 402.
  10. Id.
  11. Bennett, Breaking into "X" Rated Films, Hustler Erotic Video Guide 71 (May 1986) (interview with William Margold). In this article Mr. Margold seemed to be referring to heterosexual male modeling. With regard to modeling in homosexual publications and films, there appears to be a much broader demand for new and different faces. See generally, Male Model, supra note 926, pp. 172-86.
  12. Id., p. 72. See, Porn Star Confessions, Erotic X-Film Guide 51, (May 1986), p. 60 (story of Marc Wallice, introduced into "Swedish Erotica" through Lisa DeLeeuw, established model).
  13. Los Angeles Hearing, Vol. I, George, p. 86. ("dancing and nude modeling"); Washington, D.C., Hearing, Vol. I, Jeff, p. 168 (prostitution); Male Model, supra note 926, pp. 176-77 (interview with "John Rucculo" describing gentle persuasion into nude modeling).
  14. See, Male Model, supra note 926, pp. 182-86 (comments of Jack Wrangler, whose "reward" is principally "self esteem" Id., pp. 182.). But see, Richard  Pacheco Interview, supra note 986, p. 24 ("AVN: But how much of it do you like? RP: 15% is pleasure and 85% is trauma and hard work for which I'm very well paid.").